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Consumer Intelligence

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Terms

Consumer Journey
Precision Targeting
Target Audience
Data Science
AI - Artificial Intelligence
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AOV - Average Order Value
ARPU - Average Revenue per User
Bounce rate
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Audience Segmentation

How To's

How to configure facebook campaigns for optimal performance

Blog Posts

Should I hire a Fractional CMO?
Why hire a Fractional CMO?
Calculating True ROAS
In the Game of SEO, You Win Or You Die 
5 Emerging eCommerce Technologies
30 Ways to Grow Your Business
How to Maximize Your Growth - A systematic framework to prioritize growth initiatives
Making a good impression - Your brand is more than just a logo
What are diminishing returns on investment (or diminishing returns on ad spend)
The power of normal; and when to stand out
eCommerce Growth Playbook; the kpi's and tactical gameplan you need to grow your eCommerce business

Other Posts

Creativity in Marketing Today
12 Trends in Digital Marketing- Forbes
New SEO Learnings
Render Better and Shopify
Social Media and eCommerce
Quick Commerce
Evolving eCommerce
Surviving E-Commerce’s Great Customer Acquisition Crisis
Best Shopify Online Store 2.0 Themes
In-Person Shopping hurts Big Tech
Retail Spending Increase
US Government hopeful to bring inflation down
iOS 14 Features
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Consumer Intelligence