Mixpanel is a product analytics tool that helps companies with mobile and web applications to measure user engagement, conversion rates, and retention. Mixpanel is used by companies of all sizes, including Uber, Expedia, Ticketmaster, and GoDaddy. Mixpanel has a free plan for small projects and paid plans for larger projects.
Using Mixpanel is simple. Once you add the Mixpanel code to your app or website, you can start tracking events. For example, you could track when a user signs up for your service, makes a purchase, or completes a level in a game. You can also track how users move from one event to another (called a "funnel").
Mixpanel provides two ways to view your data: dashboards and reports. Dashboards let you see real-time results of your event tracking, while reports let you dig deeper into your data to find trends and patterns. There is also an automation aspect to Mixpanel that lets you set up email or push notifications to be triggered by certain events.
Overall, Mixpanel is a powerful product analytics tool that is easy to use and provides a lot of features for businesses of all sizes. If you're looking for a way to track engagement and conversions on your website or app, Mixpanel is a great option.
To get started with Mixpanel, sign up for a free account at mixpanel.com.